The Impact of Mobile Gaming

We have many mobile slots and games at Gala Casino. But where did it all begin? When mobile phones were first invented, they were clunky and cumbersome, not to mention expensive. However, since the 1980s, mobile devices have slowly become more portable. Plus, they now allow us to access the Internet from anywhere in the world.

Over the past decade, people have become accustomed to using their mobile devices for enjoyment. There are now thousands of apps that are designed to make our lives easier—like banking, emailing, buying groceries, and video-conferencing—as well as games, music and video streaming services. Plus, the most online casinos now either offer their customers dedicated apps or mobile-optimised websites that allow them to play their favourite games on the move.

Here, we look at how mobile gaming continues to rise in popularity and the reasons why, as well as which mobile games people play the most and which demographics are most likely to take advantage of mobile casinos.

Top Ten Mobile Devices

According to our latest data, it seems as though fans of the Apple brand are most likely to play games on-the-go. In fact, over three-quarters, 78% of our mobile-player base use iPhones!

Samsung also seems to be another popular brand for mobile gamers (N.B. 19%), and as each phone that Samsung has produced in recent years offers easy and reliable access to both websites and mobile apps, the range of devices that our customers use to play include the S6, S9, S9, S10, S10+, S20, A21s, and A20e.

Google phone users make up 3% of our online mobile players, with Google Nexus being the most common choice.

The Gender Split

Although casinos were traditionally the haunt of male rather than female players, online casinos like Gala Casino have helped to balance the gender gap, and statistics show that more women are now playing at mobile casinos than ever before.

Approximately 57% of players are male while 43% are female.

Research that has been undertaken by various universities around the world also shows us that different sexes tend to play different types of games. For example, men prefer strategy-based games like roulette, poker and baccarat while women are more likely to play slots, keno and bingo games. Women typically like to spend more time on a single game rather than moving from one to another.

Which Generation Plays the More Mobile?

Mobile gaming at Gala Casino is popular and mobile players represent almost every adult age group, with the vast majority being under 50.

Considering that modern technology such as smartphones and tablets are more eagerly embraced by the younger generations, this is not surprising. Think all mobile players fall in the youngest age-ranges? Think again! We can see in the list below that almost a quarter of players are actually 45 and older.

Age range

Percentage of players

25-34

33%

35-44

22%

18-24

21%

45-54

14%

55-64

7%

65+

3%

Top 3 Games

The three most popular mobile games right now at Gala Casino are all video slots, and there’s something a bit fishy about two of them…

Fishin’ Frenzy Prize Lines

Fishin’ Frenzy Prize Lines at Gala Casino is an enhanced version of Blueprint Gaming’s original Fishin’ Frenzy slot, and it uses a 5x5 grid format that lets you create both horizontal and vertical lines. Complete eight or more lines to unlock the exciting Free Spins Bonus and every fish that you reel in will reward you a cash prize!

Big Bass Bonanza

Big Bass Bonanza by Pragmatic Play is another fishing-themed video slot, but this time, you have a five-reel, ten-payline game that boasts an attractive Free Spins Feature and a powerful fisherman wild symbol that lets you net multiple cash prizes. Multipliers range from three times to ten times and there’s a top potential prize of 2,100 times your total stake.

777 Strike

Red Tiger Gaming’s 777 Strike at Gala Casino looks incredible on mobile devices of all shapes and sizes. Its fruit machine-inspired symbols give it plenty of old-school charm, but thanks to modern special features such as the multi-level Free Spins Bonus (which offers Wild Spins and Win Spins), it’s possible to land as much as 2,830 times your bet.

The Future of Mobile Gaming

Many people are eager to know what the future holds for mobile gaming, especially our Gala Casino players.

Of course, nobody knows for sure what changes may occur over the next decade and beyond, but what we do know is that mobile devices are likely to become even more sophisticated and accessible. This will no doubt lead to companies increasing their investment in software as well as their focus on an ever-expanding mobile audience.

One type of technology that many experts believe will impact the online gaming industry and our everyday lives is Artificial Intelligence (AI). So, before the decade is out, we may see our mobile devices allowing us to virtually interact with slots and casino games, as well as other players.

Mobile Gaming at Gala Casino

Since the late 2000s, the number of people who play mobile casino games has skyrocketed, and judging by the latest data, mobile casino gaming will likely overtake desktop gaming within the next few years.

Using mobile devices to play slots, casino games and even live dealer games offers people a convenient, flexible and fun way to spend their free time. With such a wide selection of games to choose from, there are many opportunities to win prizes, too.

Here at Gala Casino, we have hundreds of mobile-optimised titles including progressive jackpot slot like Divine Fortune and must-go jackpots, video slots, classic slots, and a huge array of live casino games including Age of the Gods Bonus Roulette. So, if you want to join the mobile generation, let us serve you a taste at one of UK’s best online casino site…